Perfect your packaging

CREATING THE PACKAGING OF TOMORROW

Coop Trading works professionally with packaging and with improving functionality, and to be a leading Nordic private brand requires working with quality from a proactive mindset and focus on the full consumer experience – also including the packaging.

At Coop Trading, we are dedicated to developing future-focused packaging by consistently selecting the most sustainable solutions possible for every product that is put on the market, while ensuring compliance with evolving domestic and international legislations and regulations.

WE ARE PASSIONATE ABOUT PACKAGING AND HOW WE CAN DRIVE A MORE SUSTAINABLE AGENDA THROUGH OUR WORK!

Since nearly all our products are sold in packaging, every step we take – whether it’s reducing material use or switching to more sustainable options – has a big impact on lowering our environmental footprint.

Our goal is to deliver leading Nordic private brands to our Nordic consumers in the most sustainable packaging possible. With four countries, each having different laws and views on which materials are “good” or “bad”, it is important for us to have a harmonized Nordic and fully aligned tool to help guide towards choosing the most sustainable packaging materials. This should help us make smarter and greener packaging choices, ensuring we meet diverse needs while staying focused on sustainability – in other words, the packaging of tomorrow.

The tool that we’ve created is called Perfect Your Packaging. The tool has been developed with a focus on and considerations for raw material extraction, existing recycling streams in Scandinavia, environmental footprint when recycled, as well as consumer insights.

We continuously seek out new packaging inspiration and stay up to date on legislation, always striving to improve and push the boundaries of sustainability, pioneering towards the packaging of tomorrow.